Cityscoot brand refresh

Every day, thousands of city dwellers are confronted with the stress of their daily commute. Since 2016, Cityscoot’s mission has been to make transportation greener, faster and more shareable with its blue and white free-floating scooters.

Socialclub was commissioned to completely rethink the brand in order to bring more dynamism, smiles and lightness.

From the button on the website to the scooter helmet, Socialclub has translated the new identity across all mediums.